Alfred Eisenstaedt

VJ Day, Times Square, New York, August 14, 1945
© Time Inc.

Alfred Eisenstaedt

Silver Gelatin Print

“It’s more important to click with people than click the shutter” - Alfred Eisenstaedt


In a photographic career spanning sixty years Eisenstaedt was the first photographer to consistently practice candid photography, and in his own words, “photographed more people than any other photographer.” His photographs have featured on the front cover of LIFE magazine 92 times and he travelled the world on more than 2500 assignments. Most importantly, his photographs are a testimony to seminal events and key people who in turn shaped the contemporary world.

Born in 1898 in West Prussia, Alfred Eisenstaedt was given his first camera at the age of 14 and sold his first photograph in 1927 to the newspaper Der Weltspiegel at a time when photojournalism was at its very infancy. Narrowly escaping the Holocaust in Europe Eisenstaedt emmigrated to the United States.
He was soon hired along with three other photographers, Margaret Bourke-White, Thomas McAvoy and Peter Stackpole by Time founder Henry Luce, for a secret start-up known only as “Project X.” After six months of testing the mystery venture, it premiered as LIFE magazine on November 23, 1936.
Over his career Eisenstaedt photographed a diverse range of subjects ranging from the first meeting between Hitler and Mussolini, the aftermath of the Hiroshima bomb, and post depression America, to portraits of John F Kennedy, Albert Einstein, and Marilyn Monroe, to enduring photographs of ordinary people across America and Europe.
As diverse and disparate as Eisenstaedt’s photographs are, all of these images are unified by Eisenstaedt’s continually fresh eye and talent for capturing pivotal moments in the human experience.
Up until his death in 1995, Eisenstaedt was still shooting and adding to his inventory of over 100,000 negatives in his personal office at LIFE magazine.

Eisenstaedt’s first major retrospective exhibition did not come until the age of 88 when the International Center of Photography in New York presented 125 of his prints. Since then he has been granted many awards – including the Presidential Medal of Arts bestowed by President Bush, and the ICP Master of Photography award in 1988.

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